Charity Consultant and Freelance Fundraiser

Welcome to the Fundraising Expert.

Charity Consultant and Freelance Fundraiser

Welcome to the Fundraising Expert.

Fundraising expert

Does your charity need to fundraise more effectively and raise more money?

You’re in the right place. Welcome to the Fundraising Expert.

I’m Sarah Squire, a charity fundraising consultant and the brains behind the Fundraising Expert.

With decades of front-line and strategic fundraising experience, my purpose is clear:

Transformational fundraising consultancy to help you:


Improve your fundraising performance


Gain strategic direction and clarity for the way ahead


Tell your story in a powerful, compelling way


Increase income and become more sustainable.

Let’s Talk…

I look forward to chatting with you. The more context you can provide me before the call, the better I can serve you. Please email me with any background information or context in advance of our meeting.

“Thanks to Sarah we recently secured a grant of £120,000”

I can help you to:

Develop a fundraising strategy that paves the way for success

Assess performance through a fundraising audit

Increase income from trusts, corporates, major donors, legacies and individual giving

Develop a fundraising case support for your organisation or project

Write funding applications that are evidence-based, clear and compelling

Develop your staff through performance-based coaching, mentoring or training

Charity sector experience

Over the past 25 years I have worked with an eye-wateringly wide range of organisations that are working to address some of the most pressing needs our society faces; these include:

Dementia, poverty, climate change, disability, domestic violence, meningitis, female genital mutilation, crime, homelessness, racism, child abuse, persecution, mental health, unemployment, street sex work, gang violence, old age, illiteracy and addiction.

I have honed my fundraising skills in charities working in many different sectors:

Children & young people

Health and medical research

Mental and physical health

Poverty, homelessness, debt & addiction


International development

Education and training

Christian faith

“Sarah provided a wealth of experience and strategic insights”

“We recently asked Sarah to carry out an audit of our trust fundraising and to seek her professional advice about how we could make some improvements to this area of our work. We found Sarah to be an excellent resource, combining her wealth of experience, her strategic insights and her warm and engaging manner. Inviting a consultant in and exposing organisational weaknesses can be a rather daunting exercise but we found that Sarah brought empathy and understanding which made it far easier to go through the process. At the end of three days’ work, Sarah delivered a comprehensive report which covered a range of issues from the strategic to the operational and raised some key areas where change was needed. We hope to be able to further engage Sarah as we work through her recommendations and just wanted to say a huge thank you.”

Mary Oakes, Director of Development, Innovista.

“Income from major giving grew significantly”

“I have learnt so much from Sarah. She is genuine and passionate. She cares about making a difference to charities and she is very skilled at writing. I also think it incredible how quickly she seems to ‘get’ the cause she’s working with.

With Sarah’s support over the past three years, our income from major giving grew significantly.”

Amy Tatum, Major Giving Team, Alzheimer’s Research UK.

“Thanks to Sarah we recently secured a grant of £120,000”

“Working with Sarah during the past 6 months or so has been a genuine revelation in terms of understanding what makes a credible bid for funding.

In challenging times, it has really helped to have Sarah’s confident, direct guidance and expertise informing our approach. Thanks to Sarah we recently secured a grant of £120,000, which will make a huge difference to us and our service users.”

David Derbyshire, CEO of children’s continence charity ERIC.

“The support has been exceptional”

“We have worked with Sarah for well over a year and the expert service she provides has been everything we were looking for and more. The knowledge she has and her eye for detail have been great. The support has been exceptional and we look forward to working with Sarah as the future unfolds.”

Henry Wilson MBE, CEO of REACH Community Projects.

“Sarah has successfully secured £480,000 of Lottery funding”

“Meningitis Now asked Sarah to do a three day audit of the charity’s trust fundraising. We were so impressed that we asked her to manage our Trust Fundraising on an interim basis.  One year on Sarah remains a highly valued member of the team. Her expertise and diligence have combined to achieve great results. She’s successfully secured several major grants including £480,000 of Lottery funding and will leave a legacy of improved trust fundraising processes and capabilities. She has built strong relationships with our existing trust supporters and has helped us identify new funding opportunities. Sarah is a pleasure to work with and I thoroughly recommend her.”

Beth Bottrill, Director of Development, Meningitis Now.

“Sarah’s support has been invaluable”

“I began working with Sarah as someone new to trust fundraising to gain insight into the process of successful bid writing. Sarah has reviewed many of our bids across a wide range of projects, including both the proposition and the budget and asking pertinent questions which helped us to focus our strategy. It’s wonderful working with Sarah, she provides detailed feedback and a really friendly ear. Sarah’s support has been invaluable.”

Katie Short, Fundraising Officer, Christian Blind Mission (CBM).

“We now have a robust fundraising plan in place”

“We started working with Sarah in 2020 to get her help to develop a focused fundraising strategy for the organisation. Through clear communication, insight, experience and a strong dose of reality, we now have a robust fundraising plan in place. We look forward to continuing to work with Sarah over the coming year.”

Jonathan Morton, CEO, the Royal Cornwall Museum.

“Our team now has the skills, confidence and systems in place”

“Thanks to Sarah’s support over the past year, our team now has the skills, confidence and systems in place to fundraise from grant-making trusts. Sarah has helped us write trust applications that are clear, concise and compelling. Her support has been very valuable.”

Jill Nelson, CEO of People’s Trust for Endangered Species.

“Sarah helped build my confidence in tackling larger funding applications”

“Sarah’s friendly and knowledgeable approach has really helped me develop my skills as a trust fundraiser and build my confidence in tackling larger bids such as HLF. Having worked with her we now have a much clearer idea of our organisational aims and expectations for the future.”

Hannah Stockwell, Fundraising Manager, People’s Trust for Endangered Species.

“Expertise across the fundraising spectrum”

“Sarah’s expertise across the fundraising spectrum has been so helpful to help us think about what opportunities exist, how to professionalise our fundraising and how to portray our work differently for donors. Thanks so much, Sarah.”

Sonya Ruparel, CEO, Women in Prison.